Richard Corbridge
A CIO hooked on working with people to achieve the most for everyone he works with
All posts tagged Folk
Brand studies…
How do we truly create brand appeal in the generation of AND not OR? In particular how does the appeal of shampoo and soap effectively become a brand with such cool, such kudos that simply seeing it on the high street in sunny (or in fact a very rainy) London inspires me to reach for… Read More